Consumption of music video

Music consumption is the way within which the general public are able to take in music produced, especially within the modern era. The basic principle that surrounds all of this is: music is important to people, no matter if its any shape or form.

The way we have been able to consume music as a society has been developing and changing. From the days of the use of a classic gramophone to nowadays not being able to walk down the street without seeing a teenager with wireless iPhone headphones put into them. Here is a quick history timeline of how we have been able to consume music since the development of technology. 

1877- Thomas Edison introduced the first machine that could both record music and play it back, the phonograph, which initially used a metal foil covered cylinder as the media. 1889-Pre-recorded wax cylinders hit the market, initially running at about 120 rpm, holding 2 – 3 minutes of music. 1890- Shellac flat-disc records introduced, initially 5” diameter, then 7”, 10” and 12”. At 78 rpm, the 10” records held about 3 minutes of music and the 12” records held 4 – 5 minutes of music. The 10” 78 rpm disc became an industry standard in the early 1900s. 1912-17 First amateur broadcasts of music radio at a college radio station in San Jose, CA. 1919  First commercial radio station 1XE, Medford MA, broadcast music 1927- First selective jukebox, capable of selecting and playing more than one record, introduced by Automated Musical Instrument Company, later known as AMI. 1930's- Vinyl records introduced, primarily for use by music radio stations. Shellac remained the standard media for retail record albums.  Late 1930's- First analog FM radio stations begin broadcasting, including W8HK (Buffalo, NY); W1XOJ/WGTR (Paxton, MA). 1963- Phillips introduced the compact cassette tape, which they licensed free of charge. 1979- Sony introduced the Walkman compact portable compact cassette tape player. 1980- CD format is standardized. 1981- MTV (first music channel) is launched in the U.S. 1991- MP3 introduced for digital audio files. 1993- First band to perform live on the internet. 1995- DVD and ROM introduced. 1996-1997- First portable Mp3 players are introduced. 2001- Apple introduce the iPod and iTunes, the same year that the first 3G phones are introduced. 2006- Spotify is created in Sweden. 2007- Apple introduce the iPhone and iTunes in earnest. 2009- 4G cellular phones are introduced. 2017- Norway plan to end production of the FM analog radio. Overall, we can clearly see that with the development  of digital technology, the access to consume music has become a lot easier for the mass public. However, with this development in specified devices, the way in which we are able to consume music video will become niche once again with technological dominance of specified products. For example, the use of FM digital radio is clearly on the decline, while the use of free streaming sites such as Spotify on iPhone are on the rapid incline. As a result of this, if we were to focus on an area of consumption, we would primarily focus on the release on the internet and popular apps such as Spotify and YouTube to receive as much attention as we can to our video.